Category: Marketing
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What is SEO? The Mystery Ends Here
Tired of Wondering What “SEO” Means?… SEO stands for search engine optimization, which is a fancy way of describing the practice of making your website’s content and structure more attractive to search engines. When SEO is done well, search engines like Google and Bing will be much more likely to find it, and list it…
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4 Signs It’s Time for a Website Redesign
Considering a website redesign? What’s motivating this idea? Have you grown bored with the current design, have your marketing goals and objectives changed, or maybe you’re ready to turn your site into a lead generating machine? A website is one of the most valuable and necessary marketing tools you can invest in. It should be designed with your company’s unique…
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High Bounce Rate? This Might Be Why
Whether you’re in marketing, own a company, or even run a blog—understanding your website traffic (and loss of traffic) is imperative. In order to do so, you will need to understand the term ‘bounce rate’, which means “the percentage of visitors to a particular website who navigate away from the site after viewing only one…
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5 Steps for Developing a Social Media Strategy
Word-of-mouth is one of the most effective marketing tools and has been for a billion years. Okay, maybe not a billion, but a long time. We are all influenced by the opinions of our friends and we are constantly sharing information with people around us. Now, with the development of technology, word-of-mouth has a global…
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Net Neutrality Wins! So What Does That Mean?
If you use the Internet (and you’re reading this, so let’s go ahead and agree that you do), understanding net neutrality is a must. Today, the FCC voted to approve the Open Internet Order. This historic ruling is a big deal for many reasons. Not only because there has been such little regulation in the…
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The Spiders and Web Crawlers of Website Optimization
Don’t Let the Spiders and Web Crawlers Scare You Away! Does the thought of spiders and web crawlers give you the heebie-jeebies? At AGNT, we make it our job to understand the ins and outs of spiders and web crawlers, but don’t worry, we’re not talking about actual bugs. We’re going to explain the importance…