Category: Analytics
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What is SEO? The Mystery Ends Here
Tired of Wondering What “SEO” Means?… SEO stands for search engine optimization, which is a fancy way of describing the practice of making your website’s content and structure more attractive to search engines. When SEO is done well, search engines like Google and Bing will be much more likely to find it, and list it…
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4 Signs It’s Time for a Website Redesign
Considering a website redesign? What’s motivating this idea? Have you grown bored with the current design, have your marketing goals and objectives changed, or maybe you’re ready to turn your site into a lead generating machine? A website is one of the most valuable and necessary marketing tools you can invest in. It should be designed with your company’s unique…
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High Bounce Rate? This Might Be Why
Whether you’re in marketing, own a company, or even run a blog—understanding your website traffic (and loss of traffic) is imperative. In order to do so, you will need to understand the term ‘bounce rate’, which means “the percentage of visitors to a particular website who navigate away from the site after viewing only one…